Marketing Executive - #1092537

At Kodecoon, we take pride in providing top-notch technology education courses to equip every child with programming knowledge and empower them to create change. If you’re keen to be part of a dynamic team in a fast-growing start-up, join our Marketing team to be hands-on from day one and work closely with our founding team. This role will expose you to daily operations of managing an ed-tech start-up and facilitate smooth delivery of our coding programs to students in local and international schools. 

Responsibilities & Duties

• Support marketing campaigns planning and execution

• Research industry-related topics and prepare well-drafted drafts or copy for social media posts, promotional emails and other marketing collaterals

• Design or assist in the creation of written, video, and image content for marketing channels to advertise our company and products

• Manage social media channels including Instagram, Facebook, Xiao Hong Shu, WeChat, Tik Tok and assist in replying to any customer inquiries

• Ensure the collaterals created are consistent with the branding guidelines

• Design customer success initiatives, or community events like fireside chats for customer engagement through Whatsapp channel

• Plan lead generation events with key partners 

• Measure and report the results of marketing campaigns, social media ads and initiatives

• Assists in any other ad-hoc data entry or administrative tasks as requested by the management 

• Design and lead team in offline marketing efforts (such as banners, pillar ads) and exhibitions
  

Skills & Qualifications

• Strong communication and problem solving skills 

• Have business acumen to generate traffic and leads for new business opportunities

• A strong eye for detail and aesthetics according to our brand identity

• Knows how to use Photoshop or Illustrator or photo editing software is a plus, but not compulsory

• Knows basic video editing 

• Fluent in spoken and written English

• Fluency in spoken and written Mandarin

• Driven, fast learner, proactive and ability to work in a fast-paced environment 

• Organized, detail-oriented and ability to manage different projects at once 

• Get things done attitude